
We empower businesses to achieve sustainable growth in the digital age
achieve sustainable growth in the digital age
Our Story
Handshake & Code represents the perfect fusion of business strategy and technical innovation. Founded by Chantel George and Petra Vincent, our firm combines over 30 years of collective expertise in enterprise sales, digital transformation, and technical implementation.
The “Handshake” represents Chantel’s mastery of relationship-driven sales strategy and community building, while the “Code” embodies Petra’s expertise in digital architecture and technical solutions. Together, they’ve created a consultancy that doesn’t just advise – it transforms businesses through both strategy and execution.
Services
We use unique, custom-built tools to give us the edge
From strategy to execution, we help you scale smarter.
Business consulting
- Market Analysis
- Sales Process Development
- Team Training
- Performance Metrics
- Customer Journey Mapping
- Process Optimization
- Team Structure
- Systems Implementation
- Efficiency Analysis
- Growth Planning
- Project Management
- Change Management
- Team Training
- Progress Tracking
- Ongoing Support
Technical Solutions
- Solution & systems architecture
- Data Migration
- Process Automation
- Analytics implementation & strategy
- End-to-End Digital Strategy
- Security & Accessibility Compliance
- Technology Assessment & Optimization
- Implementation Planning & Execution
- Team Training & Enablement
- Performance Monitoring & Continuous Improvement
- Scalability & Growth Strategy
The leadership team

Chantel George
Co-Founder
A dynamic enterprise sales strategist and community builder with over 15 years of experience, Chantel drives innovation and growth across the technology sector. Her client portfolio includes global brands like Alibaba, Sony, and Lumen/CenturyLink. As the founder of Sistas In Sales (SIS), she built the largest global organization for women of color in sales. Chantel’s approach combines enterprise excellence with inclusive community building to deliver exceptional business results.

Petra Vincent
Co-Founder
A strategic digital architect with over 15 years of experience, Petra drives innovation across diverse industries and verticals. Her expertise spans business intelligence, AI-driven solutions, automation, and workflow efficiency. Before founding Handshake & Code, she served as Head of DevOps at McKinsey & Company and founded The Fashion Index. Her innovative work has earned multiple AVA Digital Awards and recognition as a WebBy Honoree for Best Visual Design.
To empower small businesses with the strategies, tools, and support they need to achieve sustainable growth in the digital age.
Partnership
We succeed when you succeed
Innovation
Finding creative solutions to complex problems
Excellence
Delivering quality in everything we do
Integrity
Building trust through honest guidance
Results
Focused on measurable outcomes
FAQs
We specialize in working with small to medium-sized businesses across various industries, with a focus on service-based businesses looking to scale.
Project timelines vary based on scope and complexity. Initial consultations typically lead to 3-6 month engagements, with ongoing support available.
Our unique combination of business strategy and technical expertise allows us to not only develop plans but also implement them effectively.
We establish clear KPIs at the start of each engagement and track progress regularly, focusing on real business outcomes.